Political Guide 2012-13
We are pleased to announce that the 13th Holyrood Political Guide will be published on September 9th 2012 to coincide with the end of the summer parliamentary recess.
The guide is recognised as the most comprehensive available and is an invaluable tool for anyone with an interest in
Scottish politics and public affairs - to view the 2010-11 Political Guide click here.
Over 300 pages of essential reading and reference material at your fingertips and free access to the online edition. Especially useful if you are not based in Scotland.
The Scottish Parliament election in May 2011 fundamentally changed the political landscape in Scotland. The SNP succeeded in being re-elected forming the first majority administration. In 2012, following the local government elections on May 3rd, we expect there to be a large number of newly elected councillors. The 2012 Holyrood Political Guide will publish a full listing of elected members by council and ward.
To ensure your copy is hot off the press, reserve now and save 10% using the form below.
If you subscribe to Holyrood magazine you will receive a free copy. If you don’t subscribe, find out more
here.
The guide includes:
-
Full biographies of all new and returning MSPs, Scottish MPs, Scottish Peers and Scottish MEPs
-
The new Scottish Parliament Committees
-
Committee conveners
-
Committee members, substitutes and clerks
-
Commissioners and Ombudsmen
-
The Scottish Government including biographies of all key personal in the new Cabinet and their posts explained
-
An explanation of all Non-Departmental Public Bodies and nationalised industries
-
Health Boards and organisations
-
Regional Transport Partnerships
-
Local authorities
-
Devolved assemblies
-
Biographies and contact details of key personnel
The Political Guide is £22.50 + £5.00 P+P - total £27.50.
Price includes delivery within the UK only. Please contact us directly
if you wish to order multiple copies or for delivery outwith the UK.
|
| Advertising in the Political Guide |
The Holyrood Political Guide is recognised as the most comprehensive reference tool for anyone with a professional or commercial interest in Scottish politics, national and local government and the wider public sector. Join our influential band of advertisers which includes; Barnardo.s, BT, Coca Cola, DHL, Edinburgh Napier University, Siemens, Shell, Scotland.s Colleges, SOPRA, Total, Viridor, Wise Group and YouthLink.
Benefits:
- Shelf life of 12 months
- Additional pass on reference readership
- Election special edition will not be repeated until 2016
- Advocate your organisation.s objectives
- Raise your corporate profile
- Educate your target audience
- Sympathetic environment
Once confirmed your advertisement will be positioned in the section of your choice, subject to availability and your advertisement size.
For more information and bookings please contact Chris Woodcock, Sales Director at chris@holyrood.com or call 0131 272 3112.
|
| Holyrood magazine circulation |
|
|
Distribution
|
% of Total Circulation
|
| Parliamentary |
|
|
|
| Holyrood |
MSPs, researchers and senior parliamentary staff |
|
|
Westminster
Brussels
Devolved Regions
|
Scottish MPs, MEPs and staff, UK MPs, Cabinet members, Scottish Select Commitee members, Scottish Peers, MLAs and MAs |
|
|
|
Total Parliamentary |
726
|
14%
|
| _ |
| Government |
|
|
|
| Scottish Government |
Special Advisors, Permanent Secretary, Director Generals and key Directorate staff in Education and Lifelong Learning, Crown Office, Finance, Health and Wellbeing, Justice and Rural Affairs and Environment |
|
|
| SG agencies |
CEOs of SG agencies, public corporations, Executive and Advisory NDPBs, Children's Panels, Tribunals, non-ministerial depts and other significant national bodies |
|
|
| Parliament officials |
Parliament management teams, key officials in Commitee offices, Chamber office, media relations and corporate teams, appointed Commisioners and Ombudsmen |
|
|
UK Government
and agencies |
Officials in Scotland Office, Advocate General for Scotland, MOD, Foreign and Commonwealth Office, DEFRA, Depts of Culture, Media and Sport, Energy and Home Office. Agencies with control over reserved issues. Local courts and prisons |
|
|
|
Total UK and Scottish Government |
1157
|
22%
|
| _ |
| Local goverment |
|
|
|
Elected members
|
Council Leader and Depute Leader, Commitee Convenors, Group Leaders, Lord Provost and Depute Provost and Councillors |
|
|
| Management teams |
Chief Executives, Directors and Heads of Service, Chief Officers, Tier 1,2, and 3 management teams, Local and National Public Bodies, Job Centre Plus, Housing Associations, regional transport bodies and European Partnerships |
|
|
| SOLACE |
SOLACE, COSLA, Improvement Service and local authority professional associations |
|
|
| Emergency services |
Police Forces, Fire and Rescue Services, Ambulance |
|
|
|
Total local government |
1802
|
34%
|
| _ |
Health
|
Chief Executives and Board Members of Health Boards and health bodies |
432 |
8%
|
| _ |
|
|
|
| Education |
Principals and Vice Pricipals in further and higher education, schools and pre-school |
251 |
4%
|
| _ |
|
|
|
| Third sector and civic society |
OSCR listed charities, members of SCVO, political parties, consulates, libraries, media and think tanks |
471 |
9%
|
| _ |
|
|
|
Private sector, representative
and prof orgs |
Unions, pressure groups, professional bodies, FTSE 500 companies, lawyers, accountants, surveyors, architects, PR, media, govt and corporate professionals |
504
|
9%
|
| _ |
|
Total circulation
|
5343
|
|
| Paid for copies |
1350
|
25%
|
| Controlled circulation |
3993 |
75%
|
|
| Readership |
Elected members of the Scottish Parliament and Scotland.s local authorities, civil servants and officials don.t always agree - except when it comes to reading Holyrood magazine.
Holyrood magazine has a core readership of opinion formers and influential figures from the public, private, voluntary and academic sectors.
As high achievers, they are commercially astute, publicly minded and representative of Scotland.s most successful professionals.
Clients' advertising benefits from the attributes of Holyrood as essential reading for this community and from the strong bond between the magazine and its readers.
Results from the Ipsos MORI Political Readership survey of December 2010 highlight the strength of Holyrood magazine:
| Daily, Sunday, weekly and fortnightly publications |
 % of MSPs reading at least 3 out of 4 issues |
|
The Herald
|
70
|
|
Scotland on Sunday
|
69
|
|
Holyrood magazine
|
64
|
|
Sunday Herald
|
64
|
|
The Scotsman
|
61
|
|
The Sunday Times
|
23
|
|
Daily Record
|
21
|
|
Sunday Mail
|
20
|
|
The Observer
|
18
|
|
The Guardian
|
16
|
|
The Economist
|
16
|
|
New Statesman
|
14
|
|
The Times
|
10
|
|
Daily Telegraph
|
10
|
|
Financial Times
|
8
|
|
Business Insider
|
6
|
|
The Independent
|
4
|
|
Newsweek
|
4
|
|
The Spectator
|
3
|
|
Sunday Telegraph
|
2
|
|
| Technical |
If you do not have an in house design facility, sufficient resources or time available to develop your advertising copy, our production team can advise, design and layout copy for you. With fourteen days notice prior to publication, our editorial team can assist with sub-editing and proofing your copy. This service is free of charge.
To view or download advertising specifications click here or on the image below.
 |
|
"Holyrood magazine is the talk of the parliamentary steamie, providing real insight into the business of good government and legislation in Scotland. It is indispensable reading for all who need to know about the policies and politics of Scotland's democracy."  The Rt Hon Alex Salmond MSP First Minister
"I hate doing interviews with people and saying 'Oh, I really like your paper...', but what I like about Holyrood magazine is that you take that good old fashioned journalist approach and tell the reader what is happening and what is going on in a factual way, and the interviews that you do give a really deep flavour of the person behind the politics."  Alastair Campbell Labour's king of spin
|
